Kinetic Films — Audience Design Reports with Market & Budget Insight
What's on offer
A detailed report that identifies:
Who a project is genuinely for.
What will motivate that audience to watch
How the project should be positioned, and where it is most likely to succeed across festivals, sales, theatrical, broadcast and streaming platforms.
Kinetic Film will create:
A full 12–15 page audience design report covering audience personas, buying behaviour and market segmentation
Practical feedback on budget positioning and cast viability
Available through SMASH at a discounted rate of £950 (standard listing price £1,250)
This report will be a valuable asset when approaching Financiers, Co-Producers, Sales agents etc.
What you need to include in your SMASH Pitch
Your SMASH Snapshot must include at minimum:
Logline
Format; Genre; Setting; Runtime
Brief Biog of key creatives
Synopsis with all major plot points — set up; inciting incident; rising conflict; mid story twist; crisis; climax and resolution.
Creative vision
Visual references (poster/concept art optional)
Budget range
Cast ideas (that would work with your budget)
Comparables (recent TV or Film at your budget level that capture a similar feeling or energy)
Any projects submitted without this information will not be accepted.
Please note. Once a fee has been received by Kinetic Film, creators will be asked to complete a short survey to steer the deliverables needed for the report
How to Apply
Create your FREE SMASH Pitch at app.mysmash.media.
Build your Snapshot with the required elements above.
Hit 'Share Project' and select Kinetic Films — Audience Design Reports with Market & Budget Insight from the Call Out page.
Protect your IP
At SMASH, protecting your creative work is at the heart of everything we do. Every project uploaded to the platform is automatically timestamped and securely stored, giving you a verifiable digital record of ownership. Your pitch is only shared when you choose, and with the people you choose — ensuring your ideas remain yours, always. We call it Pitch Protection, and it's how we make sure creators can share their work with confidence, knowing their IP is safe and traceable.
Important Notes
It's FREE to create and submit a SMASH Pitch.
Questions? Contact: cupid@mysmash.media
About Kinetic Film
Kinetic Film is a new producer-led consultancy founded by filmmaker and experienced production professional Steve McCarten. Drawing on more than a decade working across independent film and television, Steve combines practical production knowledge with a clear understanding of development, audience positioning, distribution and the commercial realities facing producers.
Through Kinetic Film, Steve has developed a structured Audience Design Report specifically for feature film and television projects. Each report moves beyond broad demographics to identify who a project is genuinely for, what will motivate that audience to watch, how the project should be positioned, and where it is most likely to succeed across festivals, sales, theatrical, broadcast and streaming platforms.
Producers can entrust Kinetic Film with this work because the analysis is approached from a producer’s perspective. Recommendations are grounded in the project’s genre, tone, budget, market ambitions and realistic commercial potential. The purpose is not to impose a formula, but to give producers a sharper strategic framework for development, pitching, financing, marketing and distribution.
In partnership with smash.media, Kinetic Film is making this professional audience design service available to producers who want to understand their market before committing further time, money and resources.
About My SMASH Media
SMASH is the pitch builder and pitch protector for creators. It helps you build a professional, shareable pitch deck that can be discovered by industry decision-makers. SMASH is free for creators. Upgrade to SMASHPro for SMASHCupid support & advanced tools to make your pitch perfect.